Shopping in Da Nang is more than just picking up souvenirs, it is a way to experience the city through its vibrant markets, lively night streets, and modern shopping spots. From authentic local finds to neatly packaged specialties, each place offers something unique that reflects the rhythm of everyday life here. In this guide, Travel Sense Asia will take you through must-visit places and what is worth buying at each stop.
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Top places for shopping in Da Nang: Local markets
For a more authentic experience, local markets in Da Nang offer a lively atmosphere where you can explore everyday goods, local specialties, and budget-friendly finds all in one place.
Con Market
- Location: 90 Hung Vuong Street
- Opening Hours: 7:00 AM – 7:30 PM
Located in the city center, Con Market is one of the oldest and busiest markets in Da Nang, featuring over 2,000 stalls selling everything from food to clothes.
What to buy in Con Market Da Nang?
The dried goods section in Con Market is usually packed with many travelers bringing gifts back home. Sesame dry cake, coconut crackers, mung bean pastries and peanut candy are highly recommended as they are convenient and gift-friendly.
Con Market bustles with locals shopping for fresh and unique goods
Han Market offers shoppers a vibrant mix of local products daily
Han Market
- Location: 119 Tran Phu Street
- Opening Hours: 6:00 AM – 7:00 PM
Located in the city center near the Han River, Han Market spans nearly 30,000 square meters and is divided into multiple sections offering a wide range of goods. Unlike many traditional markets, Han Market is known for its relatively clean layout, organized stalls, and a more tourist-friendly retail experience, with many vendors offering clear pricing.
What to buy in Han Market Da Nang?
- Clothing, shoes & bags: A wide variety of styles and designs at reasonable prices, suitable for everyday wear or your broader vietnam travel needs. It is also an ideal spot if you’re looking for clothes shopping in Da Nang.
- Straw hats & accessories: Popular picks for beach outings and perfect for adding a local touch to your holiday photos.
Bac My An Market
- Location: 25 Nguyen Ba Lan Street
- Opening Hours: 6:00 AM – 7:00 PM
Right in the heart of the city, just steps away from the University of Economics, Bac My An Market has long been a familiar hangout for students. Over time, as the city’s tourism scene has grown, the market has also gained attention from travelers eager to dive into the local food culture. With its lively atmosphere and wallet-friendly prices, it’s the kind of place where you can slow down, snack around, and experience the city like a local.
What to eat in Bac My An Market Da Nang?
- Avocado ice cream (kem bơ): Made from ripe avocado, fresh cream, and roasted peanuts, this dessert is rich, creamy, and refreshing without feeling heavy. A small cup usually costs just around 12,000 – 15,000 VND.
- Stir-fried snails (ốc hút): A popular street snack, made from small black-shelled snails stir-fried with lemongrass, chili, garlic, and fish sauce.
- Rice flour cakes (bánh bột): These bite-sized treats are soft, slightly chewy, and packed with savory fillings. They’re typically served hot with dipping sauce.
Bac My An Market attracts students and locals with tasty treats
DISCOVER DA NANG OFF-SEASON
Many travelers assume that visiting Vietnam during the wet season means ruined plans and gray skies. However, this period actually offers a unique charm that the peak months can’t match.
Da Nang night markets & street shopping
As night falls, night markets and street vendors come alive with bright lights and a lively crowd. They offer a great mix of affordable fashion, local souvenirs, and a vibrant atmosphere in Da Nang.
Son Tra Night Market glows with lights and buzzes with activity
Son Tra Night Market
- Location: Vo Van Kiet Street, near the Dragon Bridge.
- Opening Hours: 6:00 PM – 12:00 AM
As one of the most vibrant night markets in the region, Son Tra Night Market reflects the city’s energetic nightlife in a lively and engaging way. Designed as a pedestrian street, the market combines souvenirs with local food and street performances.
What to buy in Son Tra Night Market Da Nang?
- Local souvenirs (lanterns, embroidered paintings, stone sculptures, hand fans, ceramics): Unique items that reflect the coastal spirit.
- Clothing & fashion items (clothes, shoes, glasses, hats, bags): Trendy styles at budget-friendly prices, typically ranging from 35,000 to 75,000 VND, with some items slightly higher.
Hoi An Night Market
- Location: Nguyen Hoang Street, An Hoi Islet, Hoi An
- Opening Hours: 6:00 PM – 11:00 PM
Set right across the iconic Japanese Covered Bridge, Hoi An Night Market is one of the most well-known evening hubs. Stretching only around 300 to 500 meters, the market is home to about 50 stalls. As night falls, the area transforms into a peaceful and romantic scene, with glowing lanterns and a steady flow of people strolling through the old town.
What to buy in Hoi An Night Market?
- Traditional toys and accessories: items like to he figurines and handmade bracelets, small but meaningful souvenirs.
- Clothing and fashion items: casual clothes, dresses, and bags with local patterns and affordable prices.
- Handcrafted souvenirs: products featuring iconic symbols such as conical hats and Ao Dai, reflecting the cultural identity of Vietnam.
Shopping in night markets offers vibrant stalls and lively evening vibes
Supermarkets and shopping malls in Da Nang
For a more convenient shopping experience, malls and supermarkets offer fixed prices and a comfortable setting, with popular options like Lotte Mart, Vincom Plaza, and GO! Da Nang.
Lotte Mart Da Nang provides shoppers with a convenient and modern experience
Lotte Mart Da Nang
- Location: 6 Nai Nam Street
- Opening Hours: 7:30 AM – 10:00 PM
One of the largest shopping centers in the city, Lotte Mart offers a modern and convenient experience for both locals and travelers. With thousands of products across multiple floors, the mall brings together everything from groceries and local specialties to fashion, electronics, and household items.
What to buy in Lotte Da Nang?
- Packaged Vietnamese coffee: neatly boxed and easy to carry, with well-known local brands available in different flavors.
- Dried fruits and coconut candies: lightweight, long-lasting, and commonly chosen as gifts.
- Sesame snacks and local sweets: a convenient way to try traditional flavors in hygienic packaging.
Vincom Plaza Da Nang
- Location: 910A Ngo Quyen Street
- Opening Hours: 9:30 AM – 10:00 PM
At Vincom Plaza Da Nang, the product range is positioned within the mid-range to upper mid-range segment, featuring a curated mix of reputable brands across fashion, cosmetics, accessories, and lifestyle goods. Items sold here generally offer reliable quality, clear sourcing, and align with current trends, making it a suitable destination for shoppers seeking consistent standards and branded products beyond what traditional markets typically provide.
What to buy in Vincom Da Nang?
- Light fashion pieces: Ready-to-wear clothes, sandals, or accessories that work well for the city’s beach vibe.
- Local beauty and skincare: Vietnamese brands that are affordable, practical, and easy to carry while traveling.
- Everyday essentials with a local touch: small items you might need during your trip, from tote bags to simple accessories that double as keepsakes.
Vincom Plaza offers visitors a comfortable space and diverse shopping options
GO! Da Nang surprises shoppers with a variety of local specialties
GO! Da Nang
- Location: 255 – 257 Hung Vuong Street
- Opening Hours: 08:00 AM – 10:00 PM
If you want to see how locals actually shop, GO! Da Nang is the place to go. Unlike polished malls built for tourists, this hypermarket feels grounded in everyday life. What sets it apart is its strong focus on bulk buying, frequent promotions, and locally sourced goods from fresh produce and seafood to pantry staples.
What to buy in Go! Da Nang?
- Local instant foods: instant noodles, ready-to-eat meals, and packaged rice dishes that reflect everyday Vietnamese eating habits.
- Budget Vietnamese snacks: bold-flavored chips, dried snacks, and candies that are popular with local students.
- House-brand products: simple, affordable goods that show how locals shop smart on a budget.
- Fresh tropical fruits: seasonal picks that are cheaper than tourist areas and give you a taste of local produce.
EXPLORE BEYOND THE CITY
Immerse yourself in the rich culture and history of Central Vietnam. Take a journey across Hue, Hoi An, and Ba Na Hills!
Specialty stores for local delicacies in Da Nang
For well-packaged local specialties and easy gift shopping, boutique stores offer curated products with reliable quality, including popular names like Vigift, Hanigo, and Huong Da.
Vigift
- Location: 70 – 72 Vo Van Kiet Street
- Opening Hours: 7:30 AM – 10:30 PM
In a city known for its vibrant food culture, Vigift stands out as a go-to destination for high-quality local specialties. Instead of the usual crowded market experience, the store offers a clean, well-organized space where visitors can comfortably browse, sample, and shop. What makes Vigift appealing is its focus on carefully selected products that are both authentic and neatly packaged.
Vigift delights visitors with authentic specialties and gift options
Hanigo tempts shoppers with flavorful dried food and local treats
Hanigo
- Location: 70 Ha Bong, Street
- Opening Hours: 7:00 AM – 11:00 PM
For travelers looking to bring home authentic flavors, Hanigo offers a wide range of carefully selected local specialties. Hanigo features well-known Central Vietnamese treats such as Cam Le sesame dry cake and coconut crackers. With a diverse selection and neat packaging, it is easy for visitors to find suitable gifts or simple local treats to take home.
Huong Da
- Location: 3 branches
- Store #1: Intersection of Vo Van Kiet and Ho Nghinh Street
- Store #2: 04 Le Duan Street
- Store #3: 333 Hoang Van Thai Street
- Opening Hours: 7:00 AM – 10:30 PM
Known for its wide selection of regional specialties, Huong Da Specialty Supermarket has become a reliable stop for travelers exploring local products in Central Vietnam. With more than 2,000 products available, Huong Da offers a diverse range of regional specialties, including items such as cajeput oil and agarwood products. Every product goes through careful quality checks, with clear sourcing from well-known local regions. This focus on origin and food safety gives visitors peace of mind when choosing souvenirs or gifts to take home.
Huong Da showcases premium local specialties and carefully crafted souvenirs
Essential tips for shopping like a local in Da Nang
Browsing local markets can be fun and rewarding, but a few practical tips will help you avoid common mistakes and get the best value:
- Avoid buying branded clothing at markets: most items are imitation, so they are not ideal if you care about authenticity or quality. If you need genuine brands, it is better to visit official stores.
- Check whether bought items are flight-friendly or not: When looking for things to bring home, it’s important to know what’s allowed on flights and through customs.
- In general, compact, well-packaged items like local snacks, coffee, tea, handicrafts, and non-liquid souvenirs are safe and easy to carry.
- Fragile items such as ceramics or glassware should be carefully wrapped and packed in checked luggage.
- Liquid products, including perfumes, or skincare, may be restricted in carry-on bags and are better placed in checked baggage.
- Meanwhile, strongly scented items or certain natural products may face restrictions depending on your destination country.
- Fresh food, unsealed items, or anything without clear labeling are often not allowed and may be confiscated at the airport.
- Be ready to bargain: prices in traditional markets are often not fixed, especially for tourists. You can start by offering around half of the initial price, then negotiate to reach a fair deal. However, bargaining should depend on the situation, avoid pushing too hard or being unreasonable with vendors.
- Get familiar with Vietnamese currency (VND): most transactions are done in local currency, so it helps to understand the value beforehand. Roughly, 1 USD equals around 26,000 VND.
- Be cautious with sale items: discounted products may be older or lower in quality. Always check the condition carefully before making a purchase.
Plan your flawless shopping experience in Da Nang, Vietnam
From local markets and night streets to modern malls and specialty stores, shopping reveals a completely different side of the city. Each stop brings its own character, whether you are looking for well-packaged gifts, or a glimpse into the local daily life.
If you want to experience these places in a more seamless and meaningful way, consider exploring the city with a tailored itinerary. With the support of Travel Sense Asia, you can combine retail therapy into a well-paced journey, ensuring you discover the right places and bring home souvenirs that truly reflect your experience.
FAQs about shopping in Da Nang
What is the best market in Da Nang for buying souvenirs to take home?
Han Market is usually the top choice for international travelers. It has a cleaner layout and a wide variety of clothes, straw hats, and local snacks. However, if you want high-quality, vacuum-sealed food gifts that are perfectly safe for flights, we highly recommend visiting specialty stores like Vigift, Hanigo, or Huong Da instead of the open markets.
Do I need to bargain when shopping in Da Nang?
It depends on where you go. In traditional local markets (like Han Market or Con Market) and night markets, bargaining is expected. A good rule is to start by offering about half of the original price and negotiate with a friendly smile. However, in modern supermarkets (like Lotte Mart, GO! Da Nang) and specialty boutiques, prices are fixed, and you cannot bargain.
Are the branded clothes at the night markets authentic?
No, the branded shoes, bags, and clothing sold at local and night markets are almost always replicas. They are cheap and great for casual holiday wear. If you want to buy genuine international brands, you should head directly to the official stores inside Vincom Plaza.
Can I use a credit card at the markets in Da Nang?
In modern shopping malls, supermarkets, and premium specialty stores, credit cards (Visa, Mastercard) are widely accepted. But if you are exploring local markets, street food stalls, or night markets (like Son Tra Night Market), you must bring cash in Vietnamese Dong (VND). Small vendors do not have card machines.



